I went shopping recently (and no, not on Ebay!). No, I went shopping for packaging supplies. Anyone who has been a customer of mine for a while will know that I’ve been through a few versions of my packaging, including spending stupid amounts of money on white shiny giftboxes simply didn’t suit who I am, but I’ve never really been happy with any of it until now.
When I rebranded to Seven Oaks back in January of this year, I wanted my packaging to be more organic, more natural in it’s appearance. I love trees (part of the reason for my name!) and all things wooden, so it made sense for me to go with brown Kraft boxes and bags as much as possible. However, buying them individually from Spotlight got expensive fast, and I didn’t want to have to up prices of my items to cover it.
On a recent trip to the local shopping centre, I popped into one of those bargain type stores (it’s called Dollars and Sense here but you probably have something different where you’re from), and lo and behold they had increased their packaging and scrapbooking aisle! Score!
Here’s a little look at my loot:
I love these little square Kraft boxes, and bonus…they come in packs of three! They will suit my pendants and smaller pieces really well, I think!
Because I’m really fussy and also wasn’t overly sure on the sizes, I grabbed a three pack of these lovely round boxes too! These are bigger, as you can see, and I reckon they’ll be fantastic for woven bracelets and larger pendants.
The last time I bought a Kraft box, my piece sort of jiggled around in it, and I got really panicky over the security and safety of the piece. I assume it was fine because I didn’t get an email from the customer saying otherwise, but I was still pretty paranoid. Now that I’m predominantly working in wire woven pieces, I don’t want them being knocked around. I literally tripped over this bag of cotton fill and grabbed it immediately. Pieces will be nice and snuggled in their boxes now, and I won’t be so stressed!
Looking great so far, but a tad on the plain side. Hubby spotted these adorable little owl stickers (no, they’re not really stickers, they have two sides and are sort of back to back with an adhesive on the very back to make them pop out….scrapbooking folks will know what they’re called) and also some super cute little blue birds. I ended up going with the owls, but now that I’m thinking of it, maybe some blue birds would be good too (Note to self: Put blue bird sticker things on shopping list for next time).
I always like to include a handwritten note to my customers to say thank you. I just think it adds to the shopping handmade experience and lets my customers know I’m grateful and am thinking of them. I use the plain back side to write my note. These were too perfect not to be grabbed!
Finally, I just couldn’t resist these little gift bags. They don’t go out with every order, only small, flat ones like rings (which are lovingly wrapped in gift wrap and have a thank you card, etc). I think I’ll stock up on these for when I start doing markets again, too!
The final look (this is actually going out to a customer today):
I’m pretty happy with it and yes, it might need a few tweaks here and there, but all in all it’s so much more like me now, too. I think it’s super important that while your packaging should be pristine and professional looking, it needs to reflect you as an artist and should have some of your personality injected into it too. After all, people buy handmade from a person, not a machine or huge corporation. Make it special.